Privacy policy

Privacy Policy

Last updated: 2026-06-09

LongStride ("we," "us," or "our") respects your privacy. This policy explains what information we collect, how we use it, and the choices you have.

This is a starter draft generated from a Shopify template baseline. Before going live, have a lawyer review this against your jurisdiction's requirements (Utah, where the business is based; California CCPA; US federal; and possibly GDPR if you sell to EU residents).

Information We Collect

Information you give us:

  • Name, email address, shipping address, billing address
  • Payment information (processed by Shopify Payments and Stripe; we don't store full card numbers)
  • Order history and subscription preferences
  • Any messages you send to support@longstridepets.com

Information collected automatically:

  • IP address, browser type, device type
  • Pages you visited on our site, time spent, referring URL
  • Cookies and similar tracking technologies (see "Cookies" below)

How We Use Your Information

  • To process and ship your orders
  • To manage your subscription
  • To send order confirmations, shipping notifications, and customer service replies
  • To send marketing emails (only if you've opted in; you can opt out anytime)
  • To improve our website and product offerings
  • To comply with legal obligations

Who We Share Your Information With

We don't sell your personal information. We share it only with the third parties we need to run the business:

  • Shopify — our e-commerce platform
  • Shopify Payments / Stripe — payment processing
  • Our fulfillment partner — to ship your orders (TBD; will be named here once finalized)
  • Email and marketing tools — Shopify Email (and Klaviyo in the future)
  • Analytics providers — Google Analytics, Meta Pixel

We may also disclose information if required by law, court order, or to protect our rights.

Cookies

We use cookies to remember your cart, keep you logged in, and understand how visitors use our site. You can disable cookies in your browser, but some parts of the site may not work without them.

Your Rights

Depending on where you live, you may have the right to:

  • Access the personal information we hold about you
  • Correct inaccurate information
  • Delete your information (subject to legal retention requirements)
  • Opt out of marketing emails
  • Opt out of certain data sharing

To exercise any of these rights, email support@longstridepets.com.

Marketing Emails

We send marketing emails only to people who opt in. Every email includes an unsubscribe link. You can also email support@longstridepets.com to be removed.

Children

LongStride is not directed to children under 13. We don't knowingly collect information from anyone under 13.

Data Retention

We keep order and subscription records as long as your account is active, and for a reasonable period afterward for legal, tax, and business purposes. We delete or anonymize data when it's no longer needed.

Changes to This Policy

We may update this policy from time to time. Material changes will be posted here with a new "Last updated" date.

Contact

Questions about this policy or how we handle your information: support@longstridepets.com.

This template is a starting point and not legal advice. Have a lawyer review before publishing.